Let’s talk.

Whether you have a problem to solve, an idea you want to explore, or a question about what your membership data could tell you, we would like to hear from you.

Tell us a little about your organisation and what you’re trying to achieve. We’ll start there.

What happens next

  • ✓ We reply within one working day
  • ✓ A short call to understand what you're trying to solve
  • ✓ A clear recommendation on the best next step for you
  • ✓ No obligation, no hard sell

Registered office

Layercake CX Ltd
71–75 Shelton Street, Covent Garden
London WC2H 9JQ

What to tell us

A few details make the first conversation more useful: roughly how many members you have, which systems hold your membership and finance data, and the decision or question that prompted you to get in touch. A rough description is enough to begin.

If you want to check a number before getting in touch, the free membership calculators cover growth, retention, renewal, lapse, acquisition and returning-member rates.

Ways we can begin

  • Membership Insights Audit: a short review of the data you hold and the reporting you use today, to establish what you can already answer and where the gaps are.
  • Membership Reporting Baseline: connected data and a trended analysis of acquisition, retention and growth across the history available.
  • Consultancy & Delivery: commercial strategy, membership growth and member experience work, from understanding the problem through to delivery.
  • Maps and Directories: a member or supplier directory shown on a map, with listings that search engines and AI tools can read.

If none of these fits, describe the problem in the form. The first call is for working out what would be useful.